Andraé Alexander

I use data to design simple journeys
and useful words users trust.

Latest work.

Designing a retirement options service for Smart Pension

Optimising information architecture for Smart Retire

Previous studies.

Developing operations for Smart's UX team

Developing internal services for BBC Gateway

Designing user education with BBC Academy

Introducing content design principles to BBC HR

Hire me.

I'm available for work and happy to chat about content design roles and projects.

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